In 2019, Google had an eCommerce share of 74.30% of desktop searches and 93.14% of mobile searches globally based on digitalhill.com. And SEO reports have become a vital part of every online business. SEO reports enable you to show your clients why they’re paying you, and why you should continue to do so. By the use of an automated tool, you are able to increase your reporting efficiency and boost your SEO agency’s visibility with a report.
Today, we have compiled the things you need to know in the white label SEO report. We provide information such as what is white label SEO reports are, what do you need to consider in domain metrics, the tools you will be needing, and the advantages of creating a white label SEO report.
What Is White Label SEO Report?
We may already know that SEO stands for search engine optimization. SEO report is jargon for SEO specialists. A white label SEO report is a professionally detailed report that once completed, can be rebranded and used by other companies. SEO specialists that have several clients will likely be required to offer their clients several reports to keep them in the rankings.
Whether you are new to SEO or not, white label SEO reports need to be concise and show specific information. Here are the things you have to note to create the best white label SEO report.
- Clicks: How many, when, and from where. This is more complex than it seems. Google’s “quick answers” often rule out the need for searchers to click on the search results.
- Cost per Click: This is a dynamic amount that keeps changing with the change in ad spend. Google AdWords is the ultimate calculator. An efficient SEO reporting agency will study that data to give you an easy-to-understand averaged report.
- Keyword Difficulty: It’s an estimate of how many referral domains your target keyword/s need to rank among the top 10. The calculating scale consists primarily of backlinks.
- Keyword Search Volume: Data on how many times and from which country people search for your target keyword/s.
- Organic Keywords: Any good SEO reporting company would have its database of millions of relevant keywords. The organic keywords report will inform you of your target keywords’ rank in that database.
- Organic Traffic: This, too, is a dynamic calculation that keeps changing with the time of the day, the region you focus on, etc. You can get organic traffic calculations from Google Analytics also.
- Rate of Return: That tells you how many times an individual return to search for the same keyword.
- Traffic Value: Estimation of how much traffic your target keyword/s can attract per month. That helps you calculate your cost per click and decide on your ad spend.
- URL Rating: This is a monthly rating of the backlink profile of your target page. The scale would usually be 0-100. An efficient URL rating should correlate positively with Google rankings.
White Label SEO Reporting Tool
We want a good amount of traffic, but we often focus on our page’s aesthetic. By optimizing your site’s SEO you can achieve better rankings in the search engines. The more traffic, the more opportunity to introduce your product and services across the world. The most common types of white label SEO tools include:
- Reporting Tools – SEO Reporting Tools give you easy to use customizable reports in a huge range of formats. White-label options are available. you can create perfect SEO reports, either by using templates or by creating your custom, White Label reports.
- Auditing Tools – The SEO Audit Tool by Found is an easy-to-use tool for marketers looking to identify common SEO errors on a website. Just enter your URL and instantly receive an automated SEO audit of your site.
- Analytics Tools – You use your data about your marketing in SEO analytics. While in keyword research, you look at what users search for before your website starts ranking, or you look at ranking positions of content published on websites other than yours.
- PPC Tools – PPC stands for pay-per-click. PPC is the same as search engine marketing or SEM, or at least an important part of it. The goal of PPC is for people to click on your ad or meta title or tags that are linked to the marketer’s website and enter their conversion funnel.
- Dashboards – An SEO Dashboard provides a small-scale analytics report with quick insights into what’s currently going on with your or your competitor’s website. The dashboard is a set of widgets that display report excerpts from the most valuable and widely used SEMrush SEO tools.