Beginner’s Complete Guide To SEMrush

White label SEO has become popular because of the competition of eCommerce. Each eCommerce site’s goal is to rank number one on search engines like google. The higher you get rank, your website will become more visible for your potential visitors. That is why many business owners hire an SEO specialist for their site audits.

SEMrush helps you with your site’s comprehensive evaluation process. A site evaluation is based on whether a website appears on a search engine’s results pages (SERPs).

SEMrush is much more than a sophisticated toolkit. It offers different formats to assist you grasp the remarkable diversity of its features and tools. Also, SEMrush gives you access to a vibrant community of digital marketers to network.


What is SEMrush?

SEMrush is a powerful SEO toolkit designed for agency teams to conduct competitive research and master content marketing. This SEO tool aims to improve SEO, create PPC campaigns, and manage social media presence.

SEMrush is an all-in-one tool suite that offers SEO, PPC, content, social media, and competitive research solutions and trusted by over 6 million marketers worldwide.


With a Pro trial, you can: 

  • Create 3 Projects
  • Analyze a competitor’s strategy (keywords, ads, backlinks)
  • Manage social campaigns
  • Research keywords 
  • Track up to 500 keywords
  • Conduct link building
  • Get on-page insights: SEO ideas/content templates for up to 10 keywords.
  • Get technical optimization insights: crawl and audit 100,000 pages.

With a Guru trial, you can access to everything in a Pro trial, plus:

  • A total of 15 Projects
  • Content Marketing Platform: content audit, topic research, content optimization on-the-go, brand reputation monitoring
  • The higher limit of pages to crawl and audit — 300,000
  • The higher limit of keywords to track — 1,500
  • Access to historical data 
  • Ability to track keyword positions across different devices & locations (multi-targeting) and identify keyword cannibalization
  • Ability to track keyword cannibalization
  • Ability to make branded PDF reports



SEMrush Pricing

SEMrush plans include over 35 advanced tools to help you deliver outstanding results for your clients. SEMrush has three prices; the pro, the Guru, and the business.



The Pro version costs about $99.95 per month. Suitable for freelancers, startups, and in-house marketers with a limited budget. You can run your SEO, PPC, SMM, and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results, and more. 

Other Features:


  • 10,000 results per report
  • 3,000 reports per day
  • Display advertising research
  • 500 keywords to track
  • Three projects
  • 100,000 pages to crawl per month
  • 50 social profiles for monitoring
  • Ten social profiles for posting
  • Five scheduled PDF reports



The Guru plan with $1909.95, suitable for two more additional users. For SMB and growing marketing agencies. With Guru, you get all the Pro features plus: Content Marketing Toolkit, Branded reports, Historical Data, and Extended limits.

  • 30,000 results per report
  • 5,000 reports per day
  • Display advertising research
  • 1,500 keywords tracked
  • Branded PDF reports
  • Historical data
  • 15 projects
  • 300,000 pages to crawl per month
  • 100 social profiles for monitoring
  • 30 social profiles for posting
  • 20 scheduled PDF reports


Business starting at $399.95. For agencies, E-commerce projects, and companies with an extensive web presence. With the Business plan, you get all the Guru features plus: White label reports, API access, Extended limits, and sharing options

  • 50,000 results per report
  • 10,000 reports per day
  • API Access
  • Historical data
  • Product Listing Ads
  • Branded PDF reports
  • White label PDF reports
  • 5,000 keywords tracked
  • 25 projects
  • 1,000,000 pages to crawl per month
  • 300 social profiles for monitoring
  • 50 social profiles for posting
  • 50 scheduled PDF reports


White Label VS. Branded Reports

White-label reports will let you provide accurate SEMrush data demonstrated with your own company’s logo and branding. To white label information in SEMrush My Reports, it is essential to have a Business Level subscription.

A Guru Level subscription lets you brand a report, but not white-label. It means you can include your branding to the report. However, the report will still mention SEMrush on each page. On a Guru level account, if you send an email with a branded report from the tool, the email sender is, and the email body contains mentions of SEMrush. While on a Business level account, if you send a white label report, there are no mentions of SEMrush, and the sender is a neutral unbranded address.


SEMrush Support

Here are some free perks when you work with SEMrush:


24/5 Customer Care – Our global team of trained software experts are ready to assist with any roadblocks you might have while using SEMrush. We’re always available during your office hours.


SEMrush Academy – Learn more about SEMrush and digital marketing while watching our on‑demand video courses. Pass exams and earn certificates to prove your expertise.


The help of the community – Join the SEMrush All-Stars group on Facebook — a customers-only community where you can discuss your ideas and challenges and get assistance from fellow professionals.

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